Selling Tips

Presenting your property

They say in property that location is everything, but to make a successful sale and maximise your property’s value, the key is presentation – get it right and you’ll add to the value of your house.

Furnished vs unfurnished

Not everyone’s tastes are the same – particularly when it comes to furniture. Some people call ‘shabby chic’ the height of sophistication, others call it ‘ugly’, ‘worn’ and ‘mismatched’.

Even experts are divided. Some believe you should remove all furniture and offer the ‘blank canvas’ approach to prospective owners. Others believe furniture makes it easier for prospective buyers to visualise their furnishings in the property and imagine moving in.

One downside to the’ blank canvas’ is that it can show up more problems than you realised: the scuffed floors and walls that would normally be disguised by a rug, or be hidden by a piece of furniture. Some properties can actually appear smaller without furniture.

The benefit of an unoccupied house is that it can be seen at a moment’s notice without making appointments and waiting for residents to tidy up.

Perhaps the most important thing to keep in mind is that no matter what you do in terms of presentation it should be appropriate for the style of the house and its location.

Presenting your property – Checklist

Fix it: From leaking taps to a broken bulb, make sure the minor repairs are taken care of. A lick of paint will freshen scuffs and scrapes in the woodwork. There’s no need to redecorate, just some basic maintenance work to ensure buyers can find no faults. Why let a small thing jeopardize a big deal?

Freshen up: Get rid of smoke or pet odours. Open the windows, brew some fresh coffee, and brighten the place up with fresh flowers. If you’re burning incense, make sure it is subtle. In the kitchen, hand-pick herbs and place them in a glass of water.

Light and magic: Increase the sense of space with mirrors and lights and leave all internal doors open.

Pets: Always clean and tidy the dog area and take the dog out during open times. Feeding your fish just before the opening makes them come to the top.

Warmth: Create warmth by preparing your home to suit the temperature of the day. If it’s cold, light fires, turn on patio heaters and heating. If it’s hot, turn on fans and cooling systems.

Once you’ve signed a contract with your real-estate agent, you’ll need to get your property ready for people to come and see. First impressions count, so determine how you can improve your property’s presentation and therefore its ultimate sale price.

Some ideas to consider

Pavement appeal: Make sure the front of your property looks appealing and inviting. A weed-free garden and some attractive pot plants – borrowed or hired– can make all difference.

Clean and bright: Before every viewing, give your property a once over, ensuring that windows are clean inside and out – it’s surprising how much difference it makes to the light.

Cut the clutter: You want the prospective buyer to be able to imagine their own belongings in the property, so declutter to keep things tidy.

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